Former Stansted Airport worker swaps runways for catwalks

April 23, 2011 by  

A property asset manager who was made redundant from her job at Stansted airport has taken a rather different career path as a fashion boutique retailer.

Sandy Turner, aged 47, has swapped runways for catwalks in her new business venture which sees her buying dresses that are pre-owned and reselling them through her website. The company, known as Worn Once Dresses, was born out of an idea Sandy had when shopping on the online auction website eBay.

Sandy found that the dresses that were being advertised as having been worn once on the eBay site had actually been worn several times and were in a poor condition. Sandy saw a gap in the market and used her business nous to set up Worn Once Dresses.

The concept of Sandy’s business is simple, she buys dresses from local sellers and inspects them herself in person, before having them cleaned and styled on a mannequin and finally, are advertised for sale on her website. By using promotional materials like flyers or ensuring services like business card printing are undertaken professionally in Ware, Sandy could advertise her site, giving it an increased chance of success. With the right level of lead generation, Sandy may even be in a position to open a bricks and mortar boutique in the coming months.

This business venture was a big change for Sandy, who had worked at Stansted airport for 16 years. However, with the right business plan and the help of a professional for things like advertising or business card printing, other people from Ware and the surrounding areas may be inspired to follow in Sandy’s footsteps.