Videogame Archive to extend to websites and marketing materials

February 19, 2012 by  

The National Video Game Archive is set to extend its remit from cataloguing vintage hardware and software to include video game website and marketing material.

Up until now, the National Video Game Archive project has mainly focused on preserving gaming software and hardware, but a new direction will see the archive preserving websites that encompass gaming culture, documents about games design and supporting marketing material, for example promotional literature created using poster printing.

Nottingham Trent University, the National Media Museum in Bradford and Bath Spa University are all working together on this collaborative curation project which is being overseen by the digital archivists at the British Library.

The co-director of the National Video Game Archive recently spoke about the project to The Independent, saying:

“We’re really excited to be working with the British Library on the games collection of the UK Web Archive because we want to ensure that, alongside games themselves, the cultures of gaming are documented and preserved.”

The National Video Game Archive is calling for the help of the public when it comes to nominating games websites to be included in the project by visiting

This archive is a great example of the passion and dedication that people have towards what may have initially started as a hobby. In a digital age, it is often easy to imagine everything being saved to a computer for all eternity. In reality, this is unlikely to happen unless a conscious effort is made to preserve and protect something like video games and the culture and marketing heritage that surrounds them.