Banbury pub widens business model

April 28, 2010 by  

Even post recession, times are hard for businesses and many enterprising business owners have been forced to think outside the box in order to keep their company afloat. One business that has had to branch out into new areas is the Brasenose Arms pub in Banbury.

The owners of the pub, Karen Banks and Alan Tattersall, are into their music festivals, and Tattersall used to live on a boat and run a live music venue, something which would require promotion though posters and flyers. Now the couple own the local pub, but times are still hard and selling beer is just the tip of the iceberg when it comes to making a profit.

Tattersall explains that the owner of the pub, Enterprise Inns, forces them to buy their beer at a price they set, which makes it very expensive:

“There are pubs in Banbury selling pints for less than I can buy it for. The amount of money we make on beer is very small. We had to diversify and find other uses for the property and provide other services to try to make the business viable.”

In order to branch out, the pub owners offer a laundry service for anyone who lives on the local canal, or anyone who hires a canal boat.

The pub also plays a big part in the Fairport Convention festival, where they have up to nine bands playing at the pub. This is a profitable time for the pub, as it takes between £50,000 and £60,000 on beer during the three days.

Posters advertising the Fairport Convention can be seen all around Banbury – as the festival keeps print companies in Banbury busy as well as local pubs.