Business postcards in Southampton
Although Southampton is an International Maritime City and attracts thousands of visitors every year to its art galleries and concert halls and other local attractions, it is also a city of great economic growth and activity. The QE2 Mile, for example, is a thriving economic hub and it is here where many businesses choose to establish and base themselves. In this area alone there are more businesses than in the rest of Southampton’s business areas and it is also a popular destination for tourists who want to see parts of the historic town and port. For the businesses based in the QE2 Mile, it is an excellent opportunity to promote their commercial activities to visitors who wouldn’t normally visit a business centre, such as tourists and sightseers.
Marketing activities, such as creating and using promotional postcards, can double as both business advertising tools as well as allowing tourists to collect momentos of their visit to the Mile. By undertaking postcard printing in Southampton, businesses can continue to enjoy the benefits of the effects of tourism on their activities and, by amalgamating both the historic sights of Southampton and the new business centre, a previously untapped customer base i.e. tourists, can be accessed.