Print Companies and Eco Friendly Printing
Almost all businesses require good quality promotional items and literature to ensure that the company name and details are made public and to raise awareness of new products and services. Although using stationery printers and other printing companies can help produce the required items, nowadays, many firms are concerned about the effects that the printing process has on the environment.
In order to address these concerns, many businesses are now choosing to use print companies which employ greener methods of printing; for instance, it is now commonplace for printing companies to use recycled paper which has been approved by the Forest Stewardship Council. However, many print companies are making even more adjustments. Using inks which do not contain harmful petroleum is just one other way of circumventing the detrimental effects of printing on the natural world. Many stationery printers now use inks which contain vegetable oils; these inks require less processing, use smaller amounts of water and produce none of the harmful by-products generated by older, traditional tints.
Pollution is now seen as a totally avoidable outcome of printing and many print companies recognise that companies which need business cards, letterhead paper and promotional leaflets want to align themselves with green manufacturing principles.
When businesses commission these types of marketing products, using recycled or sustainable paper and cleaner inks helps the firm to create an image of being environmentally responsible and using stationery printers which utilise these practices helps a business to underline its reputation for green working practices. This reputation can tempt new clients and customers who are more aware of eco-friendly trading. These practices are becoming increasingly important to countless people and many would be tempted to buy items or provisions if they believed the business offering these was environmentally friendly or employed techniques to reduce carbon emissions.