July 20, 2010 by Gareth
Small businesses in Peterborough looking for really cost effective advertising methods could learn a thing or two from a local parish councillor in the area. Yaxley Parish Councillor, Ann Rees, gathered enormous support for her cause by printing leaflets and posters and distributing the leaflets to residents across Yaxley, and displaying the posters across the village. Rees’ methods were in response to a travellers’ site plan that is proposed for Great Drove. Huntingdon District Council has proposed 17 permanent sites for travellers and gypsies, one of which is in Yaxley.
The posters and leaflets were to encourage people to show their support and come to a public meeting in Queen’s Park Pavilion in Yaxley. So successful were they that the village centre had to grind to a halt [Read more]
June 28, 2010 by Lyndon
A husband on the brink of divorce tried to use large banners as a last ditch attempt at reconciliation with his estranged wife before they divorced. IT engineer, Paul Kendall, placed very large 12ft x 3ft banners along the London to Brighton Bike route expressing his love for his wife as she cycled the route in aid of a charity. The messages expressed support for his wife and her charity effort, romantic declarations of love and also images of their life together and their two children during happier times in their marriage.
Mr Kendall had hoped that on seeing the banners, his wife’s heart would melt and she might change her mind about their future together. Advertising on giant banners can be a great tactical method of targeting a specific audience or, due to their size, give a company stature in the minds of the consumer. Sadly, it remains to be seen as to [Read more]
May 31, 2010 by Gareth
Reckless Peterborough drivers have come under police scrutiny with a new road safety campaign being launched.
The antics of Peterborough drivers were revealed by the police to highlight the risks that people have been taking on the roads. Among them was the case of a driver travelling with their paperwork laid out across their steering wheel, or drivers who set off without fully clearing their windscreen of snow and ice. There are also incidences of motorists trying to read text messages on their mobile phones whilst trying to drive their car. Clair George, the Road Safety officer for the Safer Peterborough Partnership, said that these cases were very disappointing and pointed to the fact that a lapse in concentration when driving can have devastating consequences, not only for the [Read more]
April 17, 2010 by Lyndon
Sometimes you need more than a strong printing campaign to promote a new business venture or the opening of a new retail outlet. While the new Garden Park, costing millions to construct, will have no doubt used services offering poster printing in Peterborough – nothing quite beats the draw of having a superstar from the gardening world to pop along and conduct a book signing.
Published author, gardener and TV presenter Alan Titchmarsh was in Peterborough recently to sign copies of his latest book – much to the adulation of local Peterborough gardening fanatics.
Alan is perhaps best known for his role presenting BBC 1’s Ground Force, with Tommy Walsh and Charlie Dimmock. However, he was at the Peterborough Garden Park to promote his book and to offer advice on gardening to his [Read more]
March 11, 2010 by Michael
The economic climate is tough for the printing industry at the moment. There are a number of printing companies in Peterborough, ranging from smaller brochure and business card printers to larger print companies, all vying for the same local business. Knowing when to invest in new plant, especially advanced digital kit, is becoming ever more difficult for all printing businesses.
A local example of a larger print company having to react to market conditions is Johnston Press. The company has several print operations around the country. Following a review of their press utilisation across the print division, they are now in consultation with staff at their Peterborough location. They are seeking to make [Read more]
February 12, 2010 by Michael
Many print firms around Peterborough, for example business card and stationery printers in Peterborough, will want to reduce their carbon footprint. Peterborough Printing Services (PPS) has recently replaced their Highwater UV platesetter with a thermal Suprasetter A52 with Autoload from Heidelberg UK.
PPS, who have been in business for 34 years, had been happy with their old Highwater CPT platesetter, originally supplied by Heidelberg, but wanted a more environmentally friendly piece of kit.
Managing director Marcus Brailsford said:
“We wanted to move to a thermal system because it is [Read more]
January 18, 2010 by Gareth
In March last year a group of year nine students achieved recognition after entering the Fair Trade PrintIT competition. The students, from the Thomas Deacon Academy in Peterborough, Cambridgeshire, were shortlisted for the ‘Best Overall School Effort’ award.
The Thomas Deacon Academy opened in September 2007 and was the largest school created under the Government’s Academy Programme. The Academy encourages positive attitudes towards conservation and fair trade.
The students, Tooba, Rosie, Tom and Ellis, created their entry under the supervision of their Graphics Products teacher Mr. Ricardo Arbelaez. The team had to travel to London to attend the ‘Oscar Style’ awards event which took place at the Royal [Read more]
December 19, 2009 by Gareth
Peterborough printing company Book Printing UK, based in Woodston, are very much geared to on-line business. If you have ever fancied seeing your own book in print, this is the sort of printing company that could make it happen for you.
This company has been established for 20 years. They work in conjunction with three other publishers, Anzio Group, Mirage Publishing and Bound Biographies. BPUK are specialists in short-run digital soft back printing, offering both black and white and full colour.
Self publishing is becoming more popular as it becomes more accessible to ordinary people and establishments. Many new writers have seen their work in print, as well as various charities and private companies. Customers may choose to [Read more]