Norfolk businesses bare all for charity calendar
August 31, 2011 by Gareth
Employees from several businesses in Norfolk have bravely stripped off to create a charity calendar to raise money for a local restoration project in Swaffham.
The calendar is being produced by Gill Creed to raise money for the restoration of St Peter and St Paul Church in Swaffham. Mrs. Creed aims to raise £10,000 through sales of the calendar and other fundraising activity and this novel way of raising money has certainly caught the attention of local residents, with 300 copies already being sold in the first week they were launched.
The calendar is a collection of tastefully shot photographs of staff from local companies and is a nod to the hit film Calendar Girls, which features local women raising money in a similar way. Local companies have also paid for print advertising space in the calendar. Promotional material like this is always a hit when it comes to charity fundraising and producing quirky merchandise like a nude calendar is an effective way to raise funds, especially when using high quality, full colour printing.
Norwich, Swaffham and Norfolk in general all are areas with thriving local communities that often embark upon fundraising activities for local projects. The Swaffham calendar project is sure to spark conversations throughout the region. Keith Skipper, a patron of the appeal said:
“Although it’s not a new idea, I think it will really make people sit up and take notice. It’s great fun and it says a lot about Swaffham’s sense of humour and sense of community.”
The calendars are available for £10 each.