Catalogue Printing in Coventry
Coventry sits at the heart of the UK and is home to some of the most extensive regeneration work in the country, including The Phoenix Initiative that has won several architectural awards. Because of this regeneration, local businesses that may have suffered during recessions over recent decades have begun to find a new lease of life. This is largely due to increased advertising, including a mix of online and print methods.
Many businesses have turned to catalogue printing in Coventry to support online marketing and to make a real connection with their customers.
Coventry is home to two universities, these being Coventry University and the University of Warwick. Both universities publicise their courses and offerings via a variety of marketing channels. One of the main ones is via brochures or prospectus catalogues.
Because of the large student and graduate population, Coventry is a popular location for start-up businesses that are often the brainchild of students from the local academic institutions. These businesses often turn to local printing companies, such as us here at Minuteman Press, for literature, stationery, business cards and more printed material to support their marketing strategy. Using a local printing company means that a business has more control over the output of any printed materials, resulting in a better overall result.