Volunteer group helps Kings Lynn residents to prepare for the digital switchover
May 15, 2011 by Michael
A volunteer group is helping to keep Kings Lynn residents informed of how to keep up with the changes surrounding the lead-up to the digital TV switchover.
The West Norfolk Volunteer and Community Action group has positioned themselves as champions of the digital switchover, which is set to happen in 2012. When the switchover happens, those who are not prepared, or whose homes are not digitally compliant, will be unable to receive a television signal.
The volunteer action group is holding a number of sessions that are open to the public, including coffee mornings, and are putting in an appearance at a number of local clubs and organisations. The team could use local companies who offer services like leaflet printing in Kings Lynn to produce literature to help explain the changes. Vulnerable and elderly people are the main target audience for the digital switchover awareness campaign, but the group aim to reach out to the wider community too, including targeting those in rural areas.
By producing literature using services such as Leaflet printing, Kings Lynn residents could be made aware not only of what the digital switchover entails but could also be informed of events that are being held by the volunteer action group.
In April, the group held a drop-in session in a disused shop to encourage people to come in and find out more about the switchover before it happens and they aim to continue hosting such events in the run up to the change.