Historic Cardiff building to become available for hire
April 26, 2011 by Michael
Mansion House, a grade II listed council-owned building located in Cardiff Bay, is at the centre of discussions about how the council can better use it to increase income following government cuts to funding.
The 110-year-old building is owned by the council and has been used to house civil service activities for a number of years. It has been home to a judge and was once the official residence of the Lord Mayor of Cardiff. However, since 1999, the building has been used for civil ceremonies and private or corporate functions.
Mansion House is now undergoing investigation from the economy and scrutiny committee in Cardiff. The committee intends to come up with what has been termed as an ‘aggressive marketing strategy’ to help the council to make more money from the building. Local brochure printers in Cardiff could be called upon to produce advertising materials as part of this strategy.
A number of promotional mechanics are already in place for Mansion house, including a website and a brochure. Local brochure printers in Cardiff have been tasked with marketing venues to local residents for a number of years so this strategy could be effective, providing the council targets the right private functions and businesses with their new marketing literature. Mansion House is a venue with a lot of potential and Cardiff Council hopes that this will attract new business to help them meet the stretch targets they are striving to achieve in light of budget cuts.